One of the major grey areas in the freight forwarding business is the inadequacy of information flow. Multiple IT systems used by various entities along the shipping value chain have resulted in serious discrepancies pertaining to shipment visibility, cost effectiveness, inconsistent systems and operational streamlining. Kale Logistics’ HUBB- a Digital Community Platform enables efficient exchange of Cargo Information and goods across independent Forwarders network and addresses the circadian challenges of the Freight Forwarding business. HUBB is a web based portal that can assist Freight Forwarders to communicate amongst themselves and with their overseas partners to exchange accurate shipment information without obsoleting their existing system.
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